For the Tomahawk Leader

TOMAHAWK – Tomahawk Community Bank (TCB), on Wednesday, Jan. 26, announced the hiring of Jesica Witte as its Marketing Director and Business Development Officer.

TCB said Witte will oversee the bank’s marketing strategy, including advertising and branding, public relations, business outreach and marketing services.

Witte. Photo courtesy of Tomahawk Community Bank.

“Witte brings more than 20 years of experience as a leader in marketing, communications and community development,” TCB stated. “With her focus on strategy, brand and new business and product development, she will help raise brand awareness and create a sustainable marketing strategy for continued growth of the organization.”

Witte previously served as the Executive Director of the Tomahawk Regional Chamber of Commerce for six years and led marketing teams and strategies at two University of Wisconsin institutions.

“As a former broadcast journalist and news director, Witte brings years of writing and storytelling experience to Tomahawk Community Bank,” TCB stated.

“We are ecstatic to have Jesica joining our team,” said TCB President Kathy Rankin. “Jesica brings an in-depth knowledge, and most importantly, a love for our area. She comes with endless experience in the marketing and business development arena, and we are excited for her to lead the way into a new level of service and commitment to our customers and businesses.”