Company will continue to operate locations in Tomahawk, other Northwoods communities

For the Tomahawk Leader

WAUSAU – Trig’s announced on Tuesday, Sept. 28 that it plans to sell its Wausau, Weston and Stevens Point stores, the company’s southernmost locations, to Skogen’s Festival Foods.

In a release, Trig’s said Festival Foods is a Wisconsin family-owned retailer with 39 full-service supermarkets.

“Festival Foods is a natural fit for us,” said Bob Jaskolski, President and CEO of T.A. Solberg Company, Inc. “They share many of our core values and have a strong commitment to their associates and the community. I know that our southern stores will be in the best hands, while we look forward to continued growth in Wisconsin’s Northwoods.”

Mark Skogen, President and CEO of Skogen’s Festival Foods, said the company is “eager to welcome the Trig’s associates into the Skogen’s family of stores.”

“There are a lot of similarities in value and philosophy between the two companies,” Skogen stated. “We look forward to welcoming the Trig’s associates and to becoming an active member of these great communities.”

Trig’s will continue to operate five grocery stores in Tomahawk, Rhinelander, Minocqua, Eagle River, and Manitowish Waters, as well as Trig’s Smokehouse and other T.A. Solberg entities, the company said.