2020 Girl Scout Cookie season kicks off with new packaging


NORTHWESTERN GREAT LAKES – Girl Scouts of the Northwestern Great Lakes (GSNWGL) and Girl Scouts of the USA (GSUSA) launch the 2020 Girl Scout Cookie™ season, when Girl Scouts across the United States become entrepreneurs earning money to power their own leadership opportunities and adventures. This season, Girl Scouts is announcing a sweet new way to celebrate young female leaders: refreshed packaging reflecting the amazing experiences cookie earnings make possible for girls.

The Girl Scout Cookie Program® teaches girls about entrepreneurship as they have fun learning essential skills like money management, public speaking, and decision making, which set them up for a lifetime of success. Nine in ten Girl Scouts say the cookie program has built their entrepreneurship skills and their interest in pursuing entrepreneurship as a career path—so every cookie purchase is an investment in the world-changing business leaders of tomorrow.

What’s more, each and every purchase stays local to power amazing experiences and leadership opportunities for girls in communities across the United States.

GSUSA’s refreshed cookie packaging (with the same great taste!) continues to emphasize what the cookie program is all about, and the updated images feature current Girl Scouts taking part in a diverse range of experiences available to members—from adventure-packed camping and canoeing, to exploring space science and designing robots, to taking action to improve their communities.

Every purchase of Girl Scout Cookies makes experiences like these possible for girls in your local community.

And with one of two lemon cookies available nationwide this year, GSNWGL is celebrating the Lemonades® cookie, a tasty way to support young female entrepreneurs. Lemonades, alongside classics such as the Thin Mints®, Caramel deLites®, and Peanut Butter Patties® varieties, are savory slices of shortbread with lemon-flavored icing. The variety is offered in select council markets for as long as supplies last.

“I love to remind people that when they purchase Girl Scout cookies, they are directly making a girl’s dreams possible,” said GSNWGL CEO Karmen Lemke. “Each and every dollar of profit from Girl Scout Cookies stays with each girl, her troop and your local Girl Scout Council. The community supports Girl Scouts and we get to thank you with delicious treats!”

Girl Scout Cookies can only be purchased from a registered Girl Scout. To find Girl Scouts selling cookies near you, visit www.girlscoutcookies.org or use the official Girl Scout Cookie Finder app, free on iOS and Android devices.

Girl Scouts of the Northwestern Great Lakes (GSNWGL) partners with 5,000 volunteers, serves approximately 16,000 girls, covering 58 counties across northern Wisconsin and the Upper Peninsula of Michigan. For more information on how to join, volunteer, reconnect, or donate, call 888-747-6945 or visit gsnwgl.org. GSNWGL is a proud United Way partner program.

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